Ferrari introduces an exclusive new customer care with free seven Ferrari genuine maintenance plan
Englewood Cliffs, NJ, July 26, 2011-Ferrari North America is pleased to announce a new service for the care of clients: clients ordering a California Ferrari 458 Italia, 2012 or FF from the network of authorized representatives shall be entitled to a free scheduled maintenance for seven years.
Effective maintenance is an exclusive service of Ferrari, will ensure that vehicles are maintained to the highest standards for the treatment of the company's stringent requirements for security, performance and reliability. The program is unique – this is the first time an automaker offers such coverage and evidence of the attention paid by Ferrari to ensure its customers enjoy maximum peace of mind. The program covers each individual maintenance real vehicle and thus extends to any subsequent owner during the entire period of seven years.
The programme covers the scheduled maintenance work on standard service intervals (12,500 miles, or once a year, without any restriction on high mileage) along with the original spare parts, as well as lubricants. The advantage to the holder is assured that the vehicle will not be regular annual inspections by Ferrari-trained personnel to use factory-
approved dedicated diagnostic equipment.
This service will be available in all markets gradually Ferrari over the coming months and will include the global network of authorized dealership.
With the introduction of the Ferrari genuine maintenance of seven years, the Prancing horse continues to be the standard throughout the industry for customer service.
FERRARI CELEBRATES BEST SIX MiNES of COMMISSION REVENUE + ISTORiAS (19.6%) And CARS SUPPLIED 3,577 (+ 11.8%)
-Net profit EUR 91.8 million euros (+ 20.1%)
-Industrial Record net cash over 650 million euro
-Extraordinary results in the United States (+ 23%) China (+ 115%) now the second largest market
-Great Success for the 458 GT and challenge: 176 sold for racing in the world
Maranello, 27
July 2011 – Board of Ferrari s.p.a. met today under the chairmanship of Luca di Montezemolo to examine the company's financial results for the first six months of 2011.
On 30 June, Ferrari recorded excellent financial results with two indices, reaching record levels: revenue of 1,080 million euro (+ 19.6%) and 3,577 cars supplied to the network, increase by 11.8% in the first half of 2010.
The results were obtained thanks to the success of the two 12-cylinder limited series-the 599 GTO and Aperta SA-and the strong performance of 8-cylinder models with California the standard-bearer in the GT and the 458 Italia is the reference point in the range sports car.
100% of the Ferraris was built by individual clients will be able to benefit from the new program tailor made since September. This innovative program allows clients to create a separate car, using exclusive materials, colour and trim, with the support of an exclusive group, just as if they were being a colour.
Ferrari underlines the traditionally close ties between the road and the World Racing to track versions of the 458, which sold 109,000 GT competitions across the globe and turn one-Ferrari challenge. In fact, this year saw the introduction of the new series of Asia Pacific in the last two round took place last Sunday in Shanghai in front of 20,000 spectators.
FF has not yet made any contribution to the results of the company. Deliveries of the first Ferrari four wheels have just started running but the car's unveiling were met with great success in various markets.
Trading profit increased by 19 million Ferrari to 135 million euros, while net profit jumped by 23.5 per cent (91.8 million euros).
The position of the company industrial net cash is also excellent, having reached more than 650 million euros on 30 June. This record figure achieved by continuing to invest heavily in product development and net cash flow for the first six months amounted to 222 million euros before distributing dividend, an unprecedented success in every six months.
In relation to sales, North America has maintained its position as the market. 1 Ferrari with 939 vehicles delivered during the period of six months, an unprecedented leap 23.2% vs. 2010. Volumes were also higher in the wider region of China (mainland China, Hong Kong and Taiwan) with 378 vehicles delivered during the first six months (+ 116% vs. 2010). This efficiency means that the main Asian market is now the second largest of the Ferrari world, overtaking Germany where volumes remained the same as last year with 337 cars delivered.
There were also impressive results in the United Kingdom where deliveries rose sharply by more than 50% to 289 vehicles, while other nations are, in accordance with the first half of 2010.
"If the trend continues for the first six months at these levels in the second half of the year 2011 will be saved as one of the best in the history of Ferrari, taking us back to the record results of 2008. This is a demonstration of good strategy you've adopted the market expansion and constant product innovation, "said Luca di Montezemolo. "In addition, we also recently deliveries for the new FF and we run our first orders from India – the impact of these two factors will only appear in the second half of 2011."
News from the Ferrari brand activities are also positive: retail increased by 45%, thanks in part to new openings that receives the total number of Ferrari stores worldwide, with 46. That the account is in the shop of the Park Ferrari world in Abu Dhabi, which has recently welcomed the 600 000th visitor, topping the rankings.
About licensing and sponsorship fronts, contracts with strategic partners like Puma expanded during the first six months of 2011 too.
Ferrari also participate in online activities too. In addition to the continued success of the www.ferrari.com website presence, our social network continues to grow. Ferrari Official Facebook page now has nearly 5 million friends, and our online sales have increased by 40%. The latest news is that it also has released a new digital version of the official Ferrari magazine.
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